Last week I received what looks to be a strange offer from Club Grazie offering me 5,000 points if I stay at the hotel and sign up to be a member. I can’t figure out what this offer is. I’m on the Venetian and Palazzo mailing list because I signed up for Grazie a couple years ago, so why the offer to sign up again?
This kind of offer also proves that Las Vegas Sands didn’t cut comps as everyone (including me) has reported. Rather, they are refocusing their “normal” members on gaining points a la Total Rewards. Caesars has been running point promotions forever in Atlantic City and while I haven’t seen this in Las Vegas, this seems to be very similar.
It’s interesting that the folks at Vegas Tripping received a similar offer, but weren’t asked to sign up but were just presented with the 5,000 points. Besides having poor presentation about the comps these awkwardly worded offers are poor reflections on a hotel that tries to present itself as a high end property.
It seems as if Las Vegas Sands is trying to combat the bad press from the no comps talk. While that makes sense it’s just plain sloppy.
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