Crazy Players Club Point Multipliers At Boyd Casinos This Month

Boyd Gaming Bonuses And Players Club Multipliers
Boyd Gaming Bonuses

Last week Howard Stutz at the Las Vegas Review Journal wrote an article called “New Life Being Breathed Into Local Gaming Market“. The article was more about how gaming revenue isn’t driving business on the Vegas Strip or the Vegas Locals market more than anything else. It’s an interesting read but then it jogged something in my head…

Over the past few months I’ve noticed that the casinos that market mostly to locals (Station and Boyd) have been very aggressive in gaining casino customers. While non-gaming revenue may be the future for the local casino operators they’re actively and aggressively pursuing gamblers today.

In the past month Boyd Casinos has been offering gamblers a few multipliers and special promotions. In June they’ve gone off the rails trying to attract gamblers.

The picture above is from 4 different bonuses and B-Connected players club point multipliers that Boyd Gaming casinos are offering for the month of June.

  • Every Day – 10% cash bonus on a Royal Flush in video poker. This is $100 on quarters.
  • Tuesday – 11x B-Connected points on reel slot machines, 7x points on video poker.
  • Wednesday – Up to 50x points. You have to swipe players club card to find out.
  • Thursday, Friday, Saturday – 4 of a kind bonus (5-9) at casino bars. Bonus depends on denomination. I think it’s $20 in free play for quarters.
  • Friday & Saturday – 15x points on Penny Reel slot machines, 11x points on Penny slot machines, 7x points on video poker.

These multipliers and bonuses are significant. They Royal Flush bonus is sweet cash. The 4 Of A Kind bonus gives you more money to gamble with on a future trip (the next day) and the multipliers make getting a comp bottle of wine much quicker.

I don’t gamble for comps but I’ll take them. Red Rock is still my local bar and the casino where I hang out most in the burbs but these multipliers and bonuses will make me think twice if I’m in the mood just to play some video poker.

Whether you’re a local or visiting will slot machine multipliers and video poker bonuses sway where you gamble? 

It’s The App That Does Everything You Want

Station Casinos App Ad
Station Casinos App Ad

In April I wrote a review about the new Station Casinos app for Vegas Chatter. I’ve written a lot of app reviews and I can usually find additional features that will make an app more user-friendly. The Station Casinos app really blew me away simply because it had just about everything a Vegas casino app should have. As I told a friend, you’d be surprised how many Vegas casino apps are completely useless.

Rebecca, the big dawg at Vegas Chatter, sent me a heads up on Saturday that Station Casinos used a quote from the post in their June mailer. This is the first time I’ve seen a business use words from an article I’ve written in their marketing materials. I’m stoked about this so I just wanted to share.

Download the STN App for free to see for yourself. It’s best used when you have a Boarding Pass players club account.

Check out the post about the STN App on Vegas Chatter.

Will SLS Las Vegas Be Tropicana Of The North?

Tropicana Las Vegas Trop Plus Players Club
Trop Plus Players Club

Armen Yemenidjian, VP of Casino Operations, at Tropicana recently did an interview with the local ABC affiliate explaining Trop Plus Locals. Trop Plus Locals is a separate players club from the normal Tropicana players club with benefits just for locals like special parking, extra rebates and large dining discounts. It’s been around since last year but they’ve been promoting it a lot in the local media lately.

The benefits are great for locals and really lay the groundwork on how SLS Las Vegas can market itself to locals. SLS Las Vegas has been touting that they want to be the casino for locals on the north end of the Vegas Strip. This program is essentially a marketing plan on how a casino is doing that (or trying to) on the South end of the Vegas Strip. See video for details.

Free $25 Bet When You Sign Up For Station Casinos Sports Betting Account

Sports Connection App From Station Casinos
Station Casinos App

I was bouncing around my Station Casinos App (Vegas Chatter review here, the app is great) and noticed a promotion for a free $25 sports bet when you sign up for a Sports Connection mobile sports betting account. I don’t love the lines and point spreads from Station Casinos (especially for baseball) but I do like how the app connects with the Boarding Pass players club. Sue me, I like that can get some extra players club points from my sports betting. Those “free” cups of Starbucks are nice.

Since you only have to deposit $50 in the account to get this bonus you’re looking at a pretty sweet deal. I wish they had this kind of incentive when I first signed up. If you’re not looking to make Station Casinos one of your regular sports betting outlets in Vegas then this sounds like a good way to grab a free swing at a college or pro football futures bet.

The Are No M Life Casinos In Atlantic City

MGM Resorts M Life Players Club
M Life

Every day I get incoming searches that are some variation of this:

m life casinos in atlantic city

There are no M Life casinos in Atlantic City.

Here’s a link to M Life casinos across the country. There are no MGM Resorts hotels in Atlantic City. Even though MGM Resorts owns half of Borgatathey really don’t. Borgata has their own players club anyway.

MGM Resorts casinos that use this players club are located in Las Vegas, BiloxiDetroit and Tunica. In addition to these MGM Resorts hotels there are other casinos that are partners of the players club (See Pinnacle-MGM details here).

This is one of the most searched terms that send people to EDGeVegas.com. Sorry to burst your bubble googlers but there are no M Life casinos in Atlantic City.

William Hill Unveils “Summer Rewards″ Promotion For Mobile Sports Customers

William Hill Sports Book Logo
William Hill

One of the benefits of using the Station Casinos Sports Connection app to place sports bets is the ability to link the money you spend through the app to your Boarding Pass players club account. You may not get a drink ticket when you bet with your mobile device but you earn points that may be used a drink (or more) at one of the restaurants at a Station Casino. None of the other sports betting apps had this kind of players club/rewards connection until this week.

While William Hill doesn’t have the same players club connection as Station Casinos they’re now offering cash back bonuses if you bet with your mobile device this summer. Straight cash (homey) is probably better than players club points. I’ll be signing up for this later.

Here are the details on the promotion from the press release.

William Hill Race & Sports Book is offering a major new summer incentive program for customers who make their sports wagers using the William Hill Mobile Sports app. With the new “Summer Rewards” promotion, customers can unlock cash rewards up to $100 when wagering with William Hill on their smartphone or tablet.

The promotion is open to all Mobile Sports customers who enroll on the William Hill US website (www.williamhill.us) between May 5 and August 5. Once enrolled, customers will receive 1 Summer Rewards point for every $1 of sports wagers and double Summer Rewards points for InPlay sports wagers placed through the app during the promotion.

InPlay sports wagering allows bettors to bet the game during the game with LIVE point spreads, totals and money lines. William Hill InPlay Sports wagering is offered this summer for all pro basketball playoff games, select baseball games and soccer matches.

On August 15, enrolled Mobile Sports patrons will automatically receive $1 added to their account balance for every 1,000 Summer Rewards points earned between May 5 and August 5.

“With the NBA and NHL playoffs heating up and the World Cup just around the corner, we are very excited to launch a cashback promotion for sports bettors who enjoy the convenience of wagering on a smartphone or tablet,” said William Hill Director of Marketing Michael Grodsky. “InPlay wagering has been wildly popular and we wanted to make it doubly rewarding for our patrons that like wagering on live odds during the games.”

As an added incentive to new William Hill Mobile Sports customers, a new account registered between May 5 and August 5, 2014 will receive a bonus 5,000 Summer Rewards points with their first qualifying wager.

The William Hill Mobile Sports wagering app is available for iPhone, iPad, or Android devices carried by AT&T, Verizon, Sprint, T-Mobile or Boost Mobile. New accounts can be registered at any of the 76 full-service William Hill sports books throughout Nevada. Accounts can also be funded at any PT’s or Sierra Gold Tavern location in the state. For a full list of William Hill Race & Sports book locations and promotion rules, please visit www.williamhill.us.

The Average Hotel Room In Vegas Costs $134, Highest Since 2008

Las Vegas Hotel ADR & Occupancy Rate
Las Vegas ADR & Occupancy Rate

The average daily hotel room rate (ADR) in Las Vegas was $134 in March. 93.4% of hotel rooms available were occupied by people who paid or got the room for free from a players club offer. If you look at the chart there has been a huge spike in both occupancy and ADR this year.

Expect room rates to continue to soar in the short-term. Delano Las Vegas, SLS Las Vegas and The Cromwell can’t open their hotel rooms soon enough. Hopefully the flood of hotel rooms will keep room prices stable.

Photo: @MyResearcher

Las Vegas Casino Players Clubs

Binions – Club Binion’s
Boyd Gaming – B Connected (California, Fremont, Gold Coast, Main Street Station, The Orleans, Sams Town, Suncoast)
Caesars Entertainment – Total Rewards (Bally’s, Caesars Palace, Flamingo, Harrah’s, Paris, Planet Hollywood, The Quad, Rio)
Casino Royale – Players Club 
Circus Circus – Circus Players Club
Cosmopolitan – Identity
The D – Club D
El Cortez – Club Cortez
Four Queens – Royal Players Club
Golden Gate – Club 1906
Golden Nugget – 24 Karat Club
Hard Rock – Backstage Pass
HootersRewards Club
LVH – LVH Players Club
Las Vegas Sands – Club Grazie (Palazzo, Venetian)
M Resort- Marquee Rewards
MGM Resorts – Mlife – (Aria, Bellagio, Excalibur, Luxor, Mandalay Bay, MGM Grand, The Mirage, Monte Carlo, New York-New York)
Palms – Club Palms
Plaza – Players Club
Riviera – Club Riviera
Silver SevensA Play Club
SLS Las VegasThe Code
South Point – The Club
Station Casinos – Boarding Pass (Barley’s, Boulder Station, Fiesta Henderson, Fiesta Rancho, Green Valley Ranch, Palace Station, Red Rock Resort, Santa Fe Station, Sunset Station, Texas Station, Wild Wild West, Wildfire Gaming)
Stratosphere – Ace|Play
Treasure Island – TI Players Club
Tropicana – Trop Plus
Wynn, Encore – Red Card

The Cromwell Has Total Rewards Logo On Its Chips

Total Rewards Chip At The Cromwell
$5 Chip At The Cromwell

I’ve never seen a casino players club logo on a chip at a casino before but there’s a first for everything. The chips at The Cromwell are sporting a Total Rewards logo on one side of the chip.

I don’t compliment Caesars often on their marketing efforts but this is great branding for their players club. I think we can expect other casinos to float this concept out the next time they introduce new chips.

Shout out to @AndyHughes128 for collecting chips and sharing this photo on twitter.

UPDATE: Evidently chips at The Quad have the TR logo.

Big Fish In Small Casino Pond Or Small Fish In Big Casino Pond

7:30am Showboat Atlantic City Balcony Suite
7:30am Showboat Balcony Suite

Photo above from a comped Showboat balcony suite with an ocean view 

I talk about gaming often and the subject of players clubs and comps almost always comes up. I shy away from talking about comps because you shouldn’t play for comps. Comps are great to receive but retail price for whatever the freebie is usually comes in at a lower price than you’re risking.

That said, I’m not afraid of taking or asking for comps. I’ve gotten some great comps from my spending in a casino. Not all comps, like this sick suite at Showboat in Atlantic City, were because of my players club activity. I happened to be visiting Showboat on a warmish winter weekday and this was available to me since it wasn’t busy. I’m sure I played enough to get this suite again…but only on a slow midweek winter’s night.

I didn’t get this ocean view balcony suite because I’m a high roller but I’m a medium roller and it was available when I asked if there were any upgrades. For what it’s worth my friend upgraded to a normal suite at Showboat that same day. This isn’t meant as a humble brag but more of a personal lesson. If I’d gone to Caesars or Borgata I probably wouldn’t have received such a nice upgrade. Why? Because that’s where the to big dawgs roll.

I used to stay at Showboat because it was the Caesars Entertainment hotel on the bottom of the totem pole. Showboat isn’t the best hotel and casino in Atlantic City but they had a very nice staff, recently renovated Bourbon Tower and I was able to get more mileage with my comps.

I was lucky to get free rooms at the other casinos so I focused my spending where I got the best bang for my buck. Besides getting suites I used to be able to get meals and drinks comped. It was a good deal even if their dining options were limited.

I like being the big fish in the little casino pond

This topic came to mind a few weeks ago when I listened to, independent Las Vegas casino host Steve Cyr, on the Gambling With An Edge podcast and discussing what he can offer his clients.

One specific item that stood out was that he couldn’t get a client in the door at Cosmopolitan with $10,000 guaranteed in play. Meanwhile, that person could go elsewhere and be treated like a king. That client may have to stay and play in a Downtown Vegas casino but they’d get all the great amenities you’d want when staying at a casino.

This is nothing new but something not everyone thinks of when they spend their money at a casino. I love the luxury hotels and casinos but I also like being treated as if I have some value so I enjoy the best of both world when I can.