The walk up sportsbook at The Palazzo is all about convenience and access. Lagasse’s Stadium is located in the basement of the casino and typically only to be found by people seeking it out. It’s also a relatively long haul for someone staying at the hotel since it’s located on the opposite end of the property. The walk up sports betting desk at The Palazzo is in the center of the casino and will catch the casual sports bettor as well as people that are leaving the casino and don’t want to forget to place their bet.
On the surface, the Walk up sportsbook at Palms is a little more curious since the actual sportsbook is only a 90 second walk away. However, the sportsbook is out of site in the corner of the casino that’s more for Vegas locals then tourists. This walk up section is located near the hotel elevators and table games where the tourists and gamblers are. Again, this will reach casual sports bettors.
William Hill has self-serve sports betting kiosks at bars across the whole state of Nevada and offer the ability to bet on sports outside of a casino without even dealing with people.
Even though sports betting only makes up a small part of a casinos bottom line it is growing in awareness with these non-traditional placements. Don’t be surprised that these walk up sportsbooks and kiosks replace actual sit down sportsbooks in the future.
As fantasy football and betting with apps continue to grow in popularity sportsbooks are being filled with people that aren’t generating any income for the casino or sportsbook. Unless all sportsbooks and/or casinos get into the fantasy football business (like Cantor Fantasy) why would a casino dedicate their real estate to people not spending money with them? They won’t.