Caesars Readying New Sportsbook Brand And Sports Wagering App

Caesars Entertainment Chapter 11
Caesars Entertainment Chapter 11

I just received a survey from Caesars Entertainment about their plans for mobile sports wagering.

Actually Caesars’ plan is to rename and rebrand ALL of their sportsbook operations.

There’s no release date on the 2Bet Sportsbook app or website. In fact, the name may change if those answering the survey voted negatively on the name like I did.

Here’s the information on 2Bet Sportsbook the survey:

2Bet Sportsbook – a network of physical sportsbooks located in casinos, primarily on the Las Vegas Strip, as well as in other locations in Nevada such as Lake Tahoe, Reno, and Laughlin. At any 2Bet Sportsbook location, players may bet on sports and horeseracing, watch both on large high-definition screens, and enjoy food and beverage (including alcoholic beverages).

We will also be launching www.2betsportsbook.com, a mobile betting app where anyone 21 years and older who is located in Nevada can bet on sports directly from their mobile devices (e.g., smartphones and tablets). Customers will be able to wager on in-play events happening in real-time, such as betting the spread, moneyline, and over/under, which update throughout the game. Customers will also be able to bet on a variety of markets that currently do not exist such as “the highest scoring quarter,” “will an individual player exceed a certain number of points scored,” and “which team will score a certain number of points first”, all in real-time while games are in-progress.

Caesars is the latest casino operator who will be releasing a mobile sports wagering option. MGM Resorts, Wynn, Westgate and others have app releases planned for later this year. You can find information on this on Vegas Chatter.

Details are sure to follow.

Minor Update: It looks as though Caesars is testing the name “The Spread” as well. I like that better. Hat Tip to @JHook9.

Minor Update #2: It looks as though Caesars is also testing the name “WSOP Sportsbook”. Hat Tip to @KirkSports.