Hard Rock Hotel Opens Paradise Tower Today!

Today is a very special day in Las Vegas as the Hard Rock hotel and casino opens their new tower today – the Paradise Tower.  Looking at the website it looks as if the new tower will be non-themed, clean and modern.  Here’s the room description from the HRC website:

The trendsetting Paradise Tower combines rock ‘n’ roll decadence with style and sophistication to create an energetic vibe that can only be found in the Hard Rock Las Vegas. All rooms will include high speed internet access via TV or wireless, 42” plasma TV with first run movies on demand, Bose CD stereo, minibar, top-of-the-line exclusive bath amenities and ultra luxurious top of the line bedding.

Doesn’t read like anything special to me.  The opening continues the Hard Rock’s expansion which has included a new location for The Joint and some new clubs.  These improvments haven’t done much for me, but I’m guessing I’m not their target client.

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Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.

Author: Marc

Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.